West Coast Tours
West Coast Tours are the operators of some of the most spectacular tours in Scotland, including The Three Isles Tour taking in the Isles of Mull, Iona, Staffa and the legendary Fingal's Cave, as well as a range of other great days out.
We launched westcoasttours.co.uk in spring 2014, which is built on the Umbraco content management system and integrates with third party booking and online payment platforms. Our work with West Coast Tours includes sustained search engine and website optimisation, as well as content creation and online marketing campaigns to drive traffic and sales.
Turning traffic into sales
In the first two months since going live, our online marketing campaign helped drive more than 80,000 visits and generated sales three times higher than the expected value, paying for the clients’ investment.