Berry Bros. & Rudd
A tradition of breaking tradition
We were appointed to deliver a new website for The King’s Ginger, a high-strength ginger liqueur created for King Edward VII in 1903.
The King’s Ginger has a tradition of breaking tradition. So we took this brand proposition and brought it to life with a suite of rich media assets. We commissioned photography and film to inspire visitors and showcase the product in a whole new way.
153%Page views increase
43%Average session duration up
38%Bounce rate down